Account Manager - China
Role: Account ManagerReports to: Account Director, Head of Account Management, China Location: China (Shanghai/Beijing/Guangzhou) What you’ll do We’re MiQ, a global programmatic media partner for marketers and agencies. Our people are at the heart of everything we do, so you will be too. No matter the role or the location, we’re all united in the vision to lead the programmatic industry and make it better. As an Account Manager in our Account Services team, you will be responsible for retaining and growing our key accounts via strategic partnerships, underpinned by successful campaigns and best in class service. You will also act as a mentor to junior members of the Account Services team to ensure the department is always developing and fostering the next generation of Account Managers. JOB RESPONSIBILITITES Your main responsibilities will include: Client Management Develop client-specific strategy alongside stakeholders from Sales, Trading, DnA, and Marketing teams. Confidently pivot focus and priorities based on new information whilst steering towards the end goal. Protect and grow MiQ’s key accounts via upsell/cross-sell. Actively listen to stakeholders and clients to understand their needs, and identify opportunities and solutions that cater to those needs. Flex to the needs of each client without compromising MiQ in the process and resolve any issues swiftly and without fallout. Maintain regular communication with all accounts including scheduling, hosting, and supporting on face-to-face meetings, entertainment & business reviews. Maintain strong knowledge of industry trends and the impact of these on MiQ and our clients. Campaign Management Media Plan: QA of pre-campaign documents. Develop a detailed media plan based on Sales input, outlining budget allocation and campaign strategy. Project management build of creative assets & other campaign setup requirements. Manage creative tag trafficking Campaign activation: Request and deliver screengrabs. Ensure client reporting is setup. Monitor pacing and performance of campaigns. Requests for campaign upweights where appropriate. End of campaign: Manage and deliver post-campaign reporting and insights. Manage re-booking of BAU activity. Administrative Support CRM (Salesforce) - IO management & understanding of Sales pipeline. Reconciliation of bookings where appropriate. Support with investigation and resolution of invoice queries. Technical Support Implementation and troubleshooting tracking pixels. Knowledge of Tag Management Systems (GTM, Tealium). Troubleshooting campaign issues with the support of the Tech team Product & Industry knowledge Understanding of MiQ’s product suite including requirements for activation & USPs vs competitors. Research into industry trends and the impact of these on MiQ, our clients as well as the wider digital landscape. Insight delivery Proactively connect multiple data points to deliver insight driven recommendations...