Activation Director
About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com.About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. Role description: We are looking for a 7+ years’ experienced talented and enthusiastic individual to join our WPP team as a Planning Director. This is a Full-time position based in Mumbai . This role plays a crucial part in supporting WPP's mission to deliver consistency, delivery excellence and diverse businesses. Responsibility Planning expertise: Own end-to-end planning and execution of Prime Video launch campaigns across premium/mass non-biddable digital platforms. Understand audience targeting, frequency management, and cross-channel coordination principles. Ability to work on documents/notes along with Business/strategy teams. Execution Excellence: Manage multiple high-priority APV launches simultaneously with strong attention to detail. Track delivery, pacing, inventory utilization, and campaign health during activity period. Proactively identify risks, resolve execution issues and ensure zero missed launch milestones. Support weekend coordination with partners as APV releases happen during weekends. Stakeholder management: Build and maintain strong working relationships with premium non-biddable digital partners and OTT publishers. Drive coordination across multiple vendors simultaneously during high-stake launch periods. Act as the primary activation interface between the client, internal ...