APAC Sales Leader

Paddle is evolving how the world buys and sells software. Instead of forcing companies to stitch together fragmented payment stacks, we serve as a Merchant of Record, removing 100% of the pain associated with global payments, tax, and compliance. Backed by premier investors like KKR and Notion, we support over 5,000 sellers globally.

As we formalise our expansion into the Asia-Pacific region, we are looking for our first APAC Sales Leader to act as both the lead revenue generator and the architect of our regional team.

THE ROLE: APAC SALES LEADER

This is a high-impact, hybrid role designed for a foundational leader who thrives in "scale-up" environments. You will be directly closing new business while also building the commercial team from the ground up. In the initial phase, you will operate with a 70/30 split between driving high-value revenue and building the regional team blueprint, hiring and coaching the first wave of AEs and BDRs.

- Individual Contributor: You will personally own the full sales cycle for strategic accounts, converting high-intent leads into delighted customers.

- Team Architect & Coach: You will define our territory strategy, mentor the initial regional pod, and establish the operational "Hub" that will eventually scale into a full regional office.

WHAT YOU’LL DO

- Drive Regional Revenue: Own and grow a book of strategic business headquartered in APAC, executing complex, multi-threaded negotiations to exceed personal targets. Paddle already has a strong presence and growing customer base in the region to build from with a new local presence and leadership

- Build & Manage the "Seed Pod": Recruit, onboard, and manage our first regional AEs and BDRs. You will provide tactical guidance, run pipeline reviews, and help the team navigate complex procurement hurdles.

- Be the Face of Paddle APAC: You will be a frequent traveler across the region, meeting with founders and C-suite executives in person to close high-stakes deals...