Associate Manager, Activation
About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com.Associate Manager, Activation About WPP Media: WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. About the Role – Associate Manager, Activation We are seeking an analytical, detail-oriented, and highly motivated Associate Manager, Activation to join Media Futures Group, a dedicated division serving Google. In this role, you will support a variety of different brands and campaigns, acting as a crucial team player brought in where needed to drive activation success. If you have a solid understanding of digital media—with a primary focus on programmatic advertising—and are eager to learn, adapt, and grow within a collaborative, fast-paced team, we want to hear from you! Key Responsibilities Campaign Activation: Lead the setup, execution, and day-to-day management of programmatic & digital campaigns (i.e. Newsletter & podcasts), primarily focusing on Google Ads and DV360. Media Support: Oversee media buys with a heavy emphasis on YouTube activation, while collaborating with various external vendors. Cross-Functional Collaboration: Partner with planning and account teams to support multiple lines of business across the Google portfolio. Performance Analysis: Monitor, analyze, and optimize campaigns to ensure key performance indicators (KPIs) and client objectives are met, demonstrating a strong analytical mindset. Management of digital publishers: Serve as a point of contact for key external partne...