Brand & Digital Marketing Specialist - Taipei

Brand & Digital Marketing Specialist - TaipeiMake A Difference For Those Who Make The World™It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World™. Sound like you? Join our top-notch team of nearly 60,000 professionals globally who are making their mark on some of the world’s most beloved brands, including DEWALT®, STANLEY® and BLACK+DECKER®What You’ll DoAs a Brand & Digital Marketing Specialist, you’ll be part of our Marketing team located in Taipei. You’ll get to: Omnichannel marketing communicationNPD communication and quarterly Promo plansDigital asset planning and social media executionEvent and digital media coordinationeCommerce operationWork with regional teams to ensure alignment with brand strategy and goalsClosely connect with relevant departments to support them in terms of medias, documents, and marketing informationMonitoring competitive activities and analyse to make proper communication strategyOther tasks assigned by Product Marketing ManagerWho You Are You always strive to do a good job…but wouldn’t it be great if you could do your job and do a world of good? You care about quality – at every level. You love to learn and grow and be acknowledged for your valuable contributions. You’re not intimidated by innovation. In fact, you embrace it. You also have:  Adaptability and creativity in engaging target audiences through both online and offline channelsUnderstanding of digital marketing channels (e.g., social media, SEO, SEM, email marketing, content marketing)Familiarity with digital marketing tools and platforms (such as Google Analytics, Google Ads, Facebook Business Manager, HubSpot, etc.)Familiarity with print media and other traditional marketing channelsProject management and organizational skills.Innovative, problem-solving abilities, collaborative and keen on marketsStrong communication skills with an outgoing friendly personalityExcellent written and verbal communication skills in both English & ChineseExcellent personal time management skillsHow You’ll Feel We want our company to be a place you’ll want to be – and stay. Being part of our team means you’ll get to:Grow: Be part of our global company with 20+ brands to grow and develop your skills along multiple career paths.Learn: Have access to a wealth of learning resources, including our Lean Academy, Coursera® and online university.Belong: Experience an awesome place to work, where we have mutual respect and a great appreciation for diversity, equity and inclusion.Give Back: Help us continue to make positive changes locally and globally through volunteerism, giving back and sustainable business practices.What’s more, you’ll get that pride that comes from empowering makers, doers, protectors and everyday heroes all over the world. We’re more than the #1 tools company. More than a driving for...