Endava

Copy of Senior Field Marketing Specialist

Berlin, State of Berlin, GermanyFull timeSeniorPosted 7 days ago
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Technology is our how. And people are our why. For over two decades, we have been harnessing technology to drive meaningful change. By combining world-class engineering, industry expertise and a people-centric mindset, we consult and partner with leading brands from various industries to create dynamic platforms and intelligent digital experiences that drive innovation and transform businesses. From prototype to real-world impact - be part of a global shift by doing work that matters.The Senior Field Marketing Specialist is responsible for planning, executing and optimising integrated marketing programs that strengthen brand awareness, drive demand and support revenue growth across diverse industries across EMEA. A fast-paced role, you will work closely with many business stakeholders such as Sales, Industry Advisors and the Partnerships team in a dynamic global marketing function. Together, we will take great pride in orchestrating engaging campaigns, ABM, and curated event experiences for our clients.   As the ultimate partner for Sales, the ideal candidate is a strategic marketeer with strong execution capabilities, commercial acumen and proven experience in delivering measurable marketing outcomes in a B2B technology or professional services environment.  The successful candidate will also have a real passion for client engagement and a tenacious energy to design and execute diverse programs and experiences that truly deepen our clients trust in Endava.   Field Marketing Strategy & Execution Develop and execute regional field marketing plans for EMEA, aligned with Endava's commercial priorities and business objectives. Design integrated marketing campaigns that combine digital marketing, events, content, ABM, and partner marketing to engage the C-Suite audience across our clients.  Collaborate with Sales leadership to identify target accounts, market opportunities, and campaign priorities, partnering with the global marketing function to execute.  Tailor global marketing initiatives to regional market needs where appropriate while maintaining brand consistency. Ensure marketing activities align with industry, account and regional growth strategies. Optimise all marketing activities and programs to ensure strong demand and pipeline generation and ROI industry benchmarks are achieved. Sales & Stakeholder Collaboration Build strong relationships with regional Sales leaders, Client Partners and Industry leaders.  Act as the primary marketing advisor for teams across EMEA and the partner that helps Sales drive conversion of MQLs into closed won business.  Align marketing in...

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