Creative Strategist
ABOUT BREE
Bree is a consumer finance platform that brings better, faster, and cheaper financial services to over half the Canadian population who live paycheck to paycheck. We were part of Y Combinator in 2021 and raised a $2M seed round shortly after. We are growing at a double-digit monthly rate and are profitable. Our culture is defined by high ownership, a bias for action, tenacious problem-solving, and striving to be 1% better every day.
ABOUT THE ROLE
We're looking for a high-impact Creative Strategist to serve as the core architect of our performance engine. We are at a stage of explosive growth, and we need someone to bridge the gap between high-level creative vision and rigorous data analysis.
You aren't just drafting briefs; you are building the systems, managing the workflow, and directing the strategy that drives our 8-figure revenue. You will oversee a talented team of three Creative Strategists, a Video Editor, a Graphic Designer, and a Creator Partnerships Manager. This is a high-impact role for someone who is equal parts data-obsessed analyst, social media visionary, and master project manager.
WHAT YOU’LL DO
- Team & Pipeline Management: Manage the weekly production pipeline and deliverables across the creative team. You’ll provide consistent feedback to ensure the team’s output evolves alongside platform trends while remaining brand-aligned and relevant to our target customer.
- Performance Partnership: Collaborate with our Media Buyer to align creative output with account performance. You will be obsessed with the metrics, using data to investigate creative fatigue and platform-specific trends.
- Creator & Influencer Strategy: Lead the overarching strategy for our creator and influencer program. You’ll build systems to streamline and scale creator selection, concept development, and even invoice management to ensure our partnerships engine runs smoothly and efficiently.
- System Architecture: Build and maintain the infrastru...