CRM & Retention Marketer
Build customer relationships that continue well beyond the first purchase.
You will develop thoughtful customer journeys across our brands. The work combines lifecycle strategy, useful communication and customer insight, with the ambition of earning repeat business and long-term trust.
What you will build
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Develop relevant lifecycle campaigns, segmentation and automated journeys.
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Connect email and other appropriate channels into a consistent customer experience.
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Understand repeat purchase, engagement and customer lifetime value.
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Work with brand, growth and customer-service teams to improve the experience after purchase.
The opportunity
Build a focused retention capability that earns customer loyalty and strengthens our brands over time.