Demand Generation Lead

Attio is the CRM built for the AI era. Designed for the most ambitious go-to-market teams, it gives companies the power to understand every customer, automate at scale, and build their go-to-market motion exactly as they need. We've raised $116M from some of the world's best investors: GV (Google Ventures), Redpoint, Balderton, Point Nine, and 01A.

We hire builders who thrive on complex technical challenges, hold themselves to a high bar, and genuinely care about delighting the people who use what they build. The team here brings sharp judgement, real craft, and the drive to do exceptional work. We're obsessed about the details and energized by the frontier.

If you want to do the best work of your career, this is the right place.

ABOUT THE ROLE

Our Marketing team shapes how the world sees and experiences Attio. We think strategically, move fast, and obsess over quality—from acquisition to brand to product marketing. We experiment constantly, craft clear narratives, and focus relentlessly on what drives growth.

We’re looking for a Demand Generation Lead to own one of Attio’s most important growth opportunities: building the demand engine that helps us win larger customers.

You’ll lead our demand generation strategy across mid-market and enterprise accounts. Working closely with Sales, SDRs, Product Marketing, Growth Marketing, and Studio, you’ll build and scale our account-based marketing motion, lead field marketing initiatives, define our lead qualification strategy, and create the programmes that consistently generate qualified pipeline.

This is a hands-on, high-impact role suited to someone who combines strategic thinking with exceptional execution. You’ll be responsible for standing up new programmes, partnering closely with Sales, and continuously optimising how demand is generated, nurtured, and converted into pipeline as Attio continues to scale.

WHAT YOU’LL DO

Demand generation: Own Attio’s demand generation strategy, delivering integrated c...