Digital Marketing Specialist - FX / CFDs

ThinkMarkets is a global financial technology company, specializing in providing multi-asset trading solutions to thousands of clients around the world. With our flagship ThinkTrader platform, we make it available for our clients to trade the world 24-hours a day. Our mission is to bridge the gap between traders, investors, and platforms by allowing access to global markets and thousands of products, thus providing our clients with the ability to trade the world in the palm of their hand. We use the latest technologies to give traders seamless access to our proprietary trading platforms.  We are looking for a data-driven and commercially minded Digital Marketing Specialist to support the execution and optimisation of paid acquisition campaigns across multiple digital channels globally.  Key Responsibilities  Paid Media & Campaign Management  Manage and optimise paid acquisition campaigns across multiple digital channels including Google Ads (Search, Display, YouTube, PMAX), Meta Ads (Facebook & Instagram), Reddit Ads, Snapchat Ads, Apple Search Ads, Quora Ads, and various programmatic advertising platforms and DSPs.  Monitor campaign performance daily and adjust budgets, bidding strategies, creatives, and targeting accordingly   Launch and manage multi-market campaigns across web and app acquisition funnels   Support retargeting, audience segmentation, and lookalike audience strategies   Performance & Optimisation  Track and improve KPIs including CPA, ROAS, CTR, CAC, installs, deposits, and conversion rates   Conduct A/B testing across creatives, landing pages, audiences, and ad copy   Analyse campaign performance and provide actionable recommendations to improve efficiency and scale   Work closely with creative teams to develop high-performing ad creatives and messaging Experience with user acquisition and retargeting journeys.    Tracking, Attribution & Analytics  Support the implementation and management of tracking and attribution infrastructure across platforms including Google Tag Manager (GTM), Google Analytics 4 (GA4), Meta Pixel, app attribution platforms, and Conversion APIs (CAPI).  Understand attribution models, conversion tracking, and customer journey analysis   Assist with troubleshooting tracking discrepancies, pixel implementation, and campaign measurement   Build reports and dashboards to monitor campaign and funnel performance   Programmatic & Martech Exposure  Support campaign execution across DSPs and programmatic advertising environments   Work alongside analytics and product teams to improve attribution accuracy and campaign tracking    Requirements  3–6+ years of experience in digital marketing, paid media, or performance marketing   Bachelor’s...