Director, Growth Products

Director, Growth Products Location: Charlotte, NC About the Role Home Solutions is seeking a Director of Growth Products to lead the development and optimization of the products, systems, and capabilities that power our customer acquisition engine. You will own a portfolio of internal and customer-facing products that influence how we acquire customers, convert traffic, monetize demand, and create value for consumers and service providers. At its core, your role will be to leverage our suite of proprietary products to improve conversion rates and lead quality across our network of enterprise partners.  As Director of Yield Solutions you will identify opportunities, prioritize investments, and work closely with Engineering, Marketing, Revenue Operations, and Partnerships teams to bring ideas from concept to execution. We are seeking someone that can marry strong analytical skills and product management expertise to drive performance on one of most strategic initiatives. Within your first year, you will have expanded our nascent product portfolio across our largest enterprise accounts, improved key acquisition and monetization metrics, and established yourself as a key driver of growth across Home Solutions. You will build and deploy systems that not only improve performance today but create durable competitive advantages for the future. Your Day-to-Day Own performance and expansion of products that support customer acquisition, lead generation, conversion, monetization, and marketplace efficiency. Identify opportunities to drive revenue growth through new products, product enhancements, automation, and emerging technologies. Partner with Engineering and Marketing to deploy and modify products that create measurable business impact. Develop business cases for new product investments and growth initiatives. Analyze customer behavior, funnel performance, marketplace dynamics, and operational workflows to identify opportunities. Design and execute experiments to validate hypotheses and improve performance. Collaborate with Analytics to establish KPIs, monitor performance, and measure business outcomes. Leverage AI, automation, and emerging technologies where appropriate to improve scalability, efficiency, and customer experience. Turn ambiguous business opportunities into products that drive growth. About You 6–10+ years of experience in digital acquisition channels or  eCommerce. Cart optimization experience is a plus.  Demonstrated track record of building and/or deploying products or capabilities that drove measurable business outcomes, including revenue growth, customer acquisition, conversion improvement, operational efficiency, or profitability. Strong product instincts with the ability to identify opportunities, prioritize investments, and balance short-term wins with long-term strategic value. Experience owning products from concept through launch, partnering closely with Engineering, Analytics, and Business teams to bring id...