Director, Scientific Marketing Lead (NSCLC)
Build our future together:The Director, NSCLC Scientific Marketing Lead is a strategic leadership role within Regeneron's US Oncology Commercial organization. This position is responsible for leading the overall NSCLC Scientific Marketing strategy and organization, serving as the critical link between the commercial organization and the scientific community to drive awareness, education, and engagement for the product.Reporting to the US NSCLC Brand Lead, the Director provides strategic leadership for scientific marketing initiatives, thought leader engagement, and field-based scientific marketing activities, ensuring alignment with the overall US brand strategy. The role is a 2nd line leader role with Scientific Marketers and field based marketers reporting up through to them.When & where:In the Sleepy Hollow, NY office for 4 days a week with travel approximately for Congresses, Ad Boards, POA including occasional weekend travel/meetings as business needs require (~25% of the time)Discover your role:Lead the development and execution of the US NSCLC Scientific Marketing strategy and annual business plan aligned with overall brand objectivesOwn the scientific marketing budget, including resource allocation, investment decisions, forecasting, and delivery of key strategic initiativesEstablish and oversee NSCLC KOL engagement strategy, advocacy plan, and insight generation prioritiesBuild and maintain strategic relationships with leading academic and community oncology experts across NSCLCOversee advisory boards, steering committee engagements, speaker programs, congress activities, and other scientific engagement initiatives to generate actionable insightsDrive KOL mapping and engagement strategies across national, regional, and local levels to ensure comprehensive customer coverage and insight generationLead and evolve the US TLL strategy and scientific engagement model, ensuring alignment with brand priorities and customer needsServe as a key member of the US NSCLC Brand Team, providing ongoing tumor area expertise and delivering strategic recommendations based on market dynamics and customer insightsPartner closely with NSCLC Marketing leadership to ensure seamless integration and execution of brand strategy, customer engagement plans, and educational initiativesCollaborate with Medical Affairs, Key Account Marketing, and other cross-functional partners to support aligned customer engagement strategiesLead congress strategy and scientific presence planning, including sponsorship opportunities, scientific engagement activities, and collaborator interactionsMonitor and evaluate tactical plan effectiveness through key performance indicators, insight reporting, and business impact assessmentsEnsure all programs, engagements, and materials follow legal, regulatory, corporate, and ethical requirementsThis role requires:Bachelor's degree required; advanced degree (MBA, PhD, PharmD, MD, MS, or equivalent) preferred12+ years of pharmaceutical, bi...