Who Gives A Crap

eCommerce Specialist

ManilaFull timePosted 23 days ago
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E-Commerce Specialist Remote (Philippines) Want to leverage your skills at a high-growth startup AND make a difference in the world? Come join the revolootion! Funny name, serious business We are a leading eco-friendly household essentials business and we donate 50% of our profits to help everyone gain access to clean water and a toilet. As of 2026, we’ve contributed over $20 million AUD to this mission. Basically, we’re really good at making it easy to do good. With hubs in Australia, the Philippines, the US, and Europe, our 250+ people work to make the biggest possible impact for people and the planet. Over the next 5-10 years, we’re hoping to increase our annual donation tenfold. As a genuine remote-first company, we lean into being a high-functioning distributed team with a strong culture of trust, delivery, and delight! A bit about the role Our Digital Product team is the engine room of our customer experience. As our E-Commerce Specialist, success isn't just about managing the storefront, but architecting the automation that allows the storefront to scale without a linear increase in manual effort. Reporting to the Senior Product Manager - Acquisition, you will own the end-to-end digital journey across our global markets (AU, US, UK, EU, and CA). You’ll be a key partner to our Growth, Creative, and Brand teams, ensuring that our storefront is a high-converting masterpiece that balances technical performance with world-class brand storytelling. Here’s some of the work you’ll lead: Strategic Merchandising & Roadmap Ownership: You’ll lead the deployment of global site content, from high-stakes product launches to seasonal promotional pulses. You’ll own the CMS architecture, ensuring our Shopify environment is scalable and perfectly synced across all regions. Performance & Conversion Leadership: You’ll partner with Growth and Retention Marketing to architect high-performing landing pages. You aren’t just building pages; you’re optimizing the conversion funnel, ensuring we turn traffic into loyal customers with frictionless UX. Advanced Experimentation & Hypotheses: While you’ll collaborate with the Senior PM on the broader roadmap, you will lead the charge on on-site A/B testing. You’ll use data-backed insights to propose, build, and analyze tests on everything from navigation flow to checkout micro-copy. Operational Excellence & Governance: Establish the "Gold Standard" for site QA and automated workflows. You’ll architect repeatable templates that empower the team to move fast without individual ownership becoming a single point of failure. AI-Driven Optimisations: You'll design and maintain repeatable workflows and templates leveraging AI optimisations that reduce campaign idea-to-live time. Data-Driven Insights: You’ll monitor key metrics like CVR, AOV, and Bounce Rates like a pro, to diagnose and pivot underperforming campaigns in real-time. You’ll leverage system intelligence to identify funnel "leaks," ensuring high-ve...