Founding GTM Associate

WHY THIS ROLE EXISTS

SoSafe is Europe's leading human risk management company, trusted by 6,000+ organisations to turn their people into a line of defence against cyberattacks. Adaptive Defence our next-generation product.

We're co-building it with a small set of Design Partners: co-creators, not beta testers validating a finished release, whose environment, risk model and workflows decide what we build next. Getting them in the door, live, and talking is a hustle that doesn't exist yet inside SoSafe.

We've got the distribution, the customer base, and 6,000+ logos of credibility. What we don't have, for this product, is one person who can turn "nobody's heard of Adaptive Defence" into "we have a couple dozens committed co-creators shaping the roadmap." That's this role.

Title and tenure don't decide this. Whether you can carry a cold prospect to a signed, engaged partner, alone, does. If that's you, let's talk. This role reports directly to our Senior Vice President of Product. Hybrid role.

What you'll own

POSITION IT

- Own the story: Trust is the product, one that proves behavioural change.

- Know Next Gen competitors like the back of your hand, and lead with their gaps in every conversation.

- Write messaging that gets a stranger to take a call, not messaging that survives a committee.

FIND THEM

- Your scope is net-new only, against a very tight ECP (Early Customer Profile).

- Disqualify fast. A missing hard filter is a "no," not a "maybe".

- Existing customers and inbound prospects belong to CSM and AE, not you. You don't chase or work them; you build net-new pipeline that fits the profile exactly.

LAND THEM

- Run the Agreement and Onboard stages yourself, collaborate closely with the Product trio.

- Hold the line on the Design Partnership: time-boxed, scoped, conditional on an agreed commercial path.

KEEP THEM

- Structure the handoff to Product so feedback lands with context, not as a pile of Slack messages.

- Track partner he...