Head of Marketing Strategy and Campaigns

Jobs for Humanity is partnering with NDA to build an inclusive and just employment ecosystem. Therefore, we prioritize individuals coming from all walks of life. Company Name: NDA Join our team as a growth-focused Marketing Strategist where you’ll build and execute multi-channel campaigns that increase brand visibility, generate qualified leads, and drive measurable revenue outcomes. Job Purpose Own the marketing strategy and campaign execution end-to-end—leveraging data, experimentation, and channel expertise to improve lead quality, conversions, and ROI while staying within approved budgets. Job Duties and Responsibilities Marketing analytics (GA4, dashboards)Strategic planning & campaign executionSEO/SEM (keyword research, PPC)Email & marketing automationCRM management (Salesforce/HubSpot)A/B testing & conversion rate optimizationData-driven decision makingBudget management & ROAS optimizationCross-functional leadership & stakeholder managementCreative problem-solvingLead generation & funnel optimization Required Qualifications Marketing analytics proficiency (GA4, dashboards)Hands-on SEO/SEM experience (keyword research, PPC)Experience with email/marketing automation platformsCRM experience (Salesforce/HubSpot) and pipeline/lead managementDemonstrated A/B testing and CRO experienceAbility to drive measurable ROAS and conversion improvementsStrategic thinking and marketing planning skillsStrong cross-functional collaboration and stakeholder communicationBudget management experience within targetsData-driven experimentation and optimization mindset