Lead Product Manager, Employer Acquisition

We offer a hybrid work environment. Most US-based positions can also be performed remotely (any exceptions will be noted in the Minimum Qualifications below.)Our Mission:  To actively connect people to their next great opportunity. Who We Are:  ZipRecruiter is a leading online employment marketplace. Powered by AI-driven smart matching technology, the company actively connects millions of all-sized businesses and job seekers through innovative mobile, web, and email services, as well as through partnerships with the best job boards on the web. ZipRecruiter has the #1 rated job search app on iOS & Android. Summary: As a Lead Product Manager for Employer Growth, you will own the strategy and execution of initiatives that drive growth across ZipRecruiter's SMB employer customer base, with a focus on new employer acquisition, employer reactivation, and strategic partnerships. You'll partner closely with Engineering, Design, Data Science, Marketing, and Sales to optimize the employer acquisition journey, improve re-engagement, and build scalable product experiences that drive new paying employers and long-term customer growth. Key Focus Areas: Act as an Owner: Take full accountability for your product domain, from high-level KPI setting to the nuances of daily execution. Lead Core Product Areas: Direct the product roadmap for your aspects of the SMB product to improve customer value and product effectiveness. Run rapid growth experimentation: You will experiment frequently with new ideas to supercharge our PLG motion and acquisition of new employers. Obsess over your metrics: You will have a deep understanding of the metrics that drive your product area. Partner closely with GTM: Coordinate with the GTM team to ensure the product-led growth motion ties into marketing and sales. Voice of the User: Serve as the voice of the SMB customer to the rest of the team, constantly talking to your users, doing product discovery, and conducting user research. Champion AI-Driven Development: Lean into ZipRecruiter’s AI-first DNA to build personalized, proactive experiences that act like a personal recruiter for every seeker. Coordinate Marketplace Fit: Partner closely with job-seeker-side product teams to ensure a healthy, balanced marketplace where employer and seeker actions lead to successful hires. Minimum Qualifications: Proven Leadership: 5+ years of proven success in product management, with a record of delivering results Deeply Analytical: You are a data-obsessed problem solver who doesn't just look at dashboards but interrogates the "why" behind the numbers. B2B Expertise: Deep experience building business-facing products at scale AI/ML Fluency: You aren’t just a fan of AI; you understand how to leverage Machine Learning to solve user problems and have experience building AI-powered product features. Customer-obsession: You have a passion for speaking directly with your users and personally conducting user research. Strategic Versatility: ...