Hippo Insurance

Lifecycle Marketing Operations Manager

Austin, Texas, United StatesFull timeManagerPosted 10 days ago
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Title: Lifecycle Marketing Operations Manager Location: Austin, TX   Reporting to: Sr. Manager, Lifecycle Marketing  About Hippo:  Hippo was built on a promise: make homeownership effortless. Nearly a decade later, that mission still drives us. We use technology and data to help our customers stay ahead of problems and protect what matters most.   Today, that same tech-native approach powers our work beyond homeowners. Hippo operates as a diversified carrier platform, partnering with MGAs to deliver tailored program solutions that help them grow and deliver better customer experiences. Behind that work is a team that values ownership, curiosity, collaboration, and continuous improvement.  If you're energized by building what's next, we'd love to meet you.  About This Role:  We're looking for a Lifecycle Marketing Operations Manager to be the connective tissue behind our lifecycle marketing programs. This role owns the operational backbone that lets our campaigns run smoothly, compliantly, and on accurate data — coordinating with Legal on approvals, managing reporting requests from stakeholders, and maintaining the health of our ESP (email/SMS/push platform) data and systems. This role sits inside Lifecycle Marketing and is purpose-built around the operational, compliance, and data workflows that keep our campaigns running, with marketing operations and governance at its core. About You:   You're the connective tissue that keeps lifecycle marketing running — someone who's just as comfortable digging into ESP data and segmentation logic as they are coordinating approvals with Legal. You bring 3-5 years of marketing operations or CRM experience, hands-on knowledge of a major ESP, and a knack for turning raw campaign data into clear answers for stakeholders. You're a low-ego communicator who keeps requests moving and helps get content-related automations and testing set up within your team's email sending platform, without needing to own the reviews yourself. What You'll Do:  Cross-Functional Campaign Support Coordinate the operational logistics around campaign launches — approvals, QA checklists, data validation — without owning creative strategy or campaign timelines (that stays with the lifecycle marketing strategists/managers) Act as the point person other teams go to when they need something from lifecycle marketing (data, reporting, compliance status), keeping the core team focused on strategy and execution Reporting & Stakeholder Requests Own the intake and triage process for reporting and campaign requests from internal stakeholders (leadership, sales, product, finance) Build and maintain recurring reporting workflows so standard requests are self-serve or fast to fulfill Partner with Analytics/BI to ensure lifecycle marketing metrics are accurate, consistently defined, and audit-ready Translate raw campaign...