Manager, Marketing Programs and Events
About League League is one of the fastest-growing technology companies in Canada and the leading healthcare experience platform. Getting healthcare is often the easy part — finishing it is where things fall apart: people book the appointment and skip the follow-up, fill the prescription and stop taking it, get the referral and never make the call. That gap costs health plans and health systems money, and it costs people their health. League closes that gap — identifying what each person needs to do next, clearing what’s in their way, and getting it done, for the 70 million+ people whose care already runs through our platform. Health plans and health systems trust us to do this at scale. Organizations like Manulife, SCAN, Geisinger, and Medibank on the payer side, and Baptist and Shoppers Drug Mart on the provider side. Position Summary: The Manager, Marketing Programs & Events owns two connected things: League's flagship event, League CONNECT, and the year-round programs that engage the community of leaders who convene around it. Reporting to the Director, Brand Experience & Communications, this role goes beyond running a great event — it's about designing and stewarding an ongoing membership-style experience for a global community of healthcare leaders, of which CONNECT is the annual centrepiece. This person co-designs the community's full calendar: exclusive programming like thought leadership content, regional roundtables, and other member benefits that keep this group engaged with League and each other between CONNECT events. They combine event operations rigor with the relationship-building instincts of someone who has run or worked closely with a membership organization (e.g., YPO or similar) — comfortable with executive-level stakeholders, and able to think in terms of a member journey rather than a single event lifecycle. League's events and community programs are its most direct signal of market credibility, and the quality of this experience directly reflects our positioning as the world's leading platform for AI-driven healthcare CX. What you'll own: League CONNECT Own end-to-end project management of League CONNECT alongside the Director, Brand Experience & Communications — League's primary brand moment and the community's flagship annual gathering. Own the attendee/member experience from registration through post-event, ensuring every touchpoint reflects the elevated, exclusive nature of the community. Own digital strategy and demand gen for the event, partnering with internal teams on promotional tactics (email, social, SMS) that drive registration, attendance, and engagement. Apply strong digital marketing instincts across the full event lifecycle so the digital experience is as considered and on-brand as the in-person one. Collaborate with the internal Events & Design team and external agency on event operations — budget tracking, timeline management, cross-functional coordination. Manage hotel...