Market & Business Intelligence Analyst

As a Market & Business Intelligence Analyst, you will play an integral part in growing Penumbra in Latin America by supporting the Marketing Director in developing downstream strategy and execution initiatives across multiple regions. In this role, you will be responsible for transforming raw data from multiple internal and external sources into strategic insights that drive commercial decision-making across Latin America. The Market & Business Intelligence Analyst plays a critical part in supporting Marketing, Sales, Product Management, Finance, HEOR, and senior leadership by providing analyses on market potential, procedure volumes, competitive landscape, distributor performance, and business forecasts. They will consolidate and interpret case reports, sell-in/sell-out data, distributor inventories, and external market datasets to identify growth opportunities, detect risks, optimize inventory flows, and guide product strategy, launch planning, and commercial execution.
 
What You’ll Work On
Market Intelligence & Commercial Insights:
• Analyze external databases such as DataSUS, ANAHP, Clarivate, Global Procedures Data, and other healthcare or procedure datasets.
• Generate market size, market share analysis, and competitive benchmarking.
• Identify geographic, hospital, and specialty-level opportunities for growth.
• Provide insights into Product Managers for new product introductions (NPI), portfolio strategy, and pricing logic.
Sell-In / Sell-Out Analysis & Distributor Performance
• Consolidate and reconcile distributor sell-out reports with sell-in data to identify gaps, growth patterns, stock deviations, and ordering behavior.
• Detect signs of overstock, understock, slow rotation, or product cannibalization.
• Build dashboards to monitor distributor performance, pricing consistency, and commercial efficiency.
Case Reporting & Clinical Activity Dashboards
• Collect and validate monthly distributor case reports, ensuring accurate and complete clinical data....