Doubleverify

Marketing Programs & Operations Manager

NYC Global HQFull timeManagerPosted 19 days ago
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Who We AreDV is the leader in digital performance solutions, helping our advertiser and agency partners Verify the quality of their digital campaigns, Optimise to improve performance and Prove that they’re achieving their business outcomes, through unbiased 3rd party data and analytics. DV’s mission is to be the definitive source of transparency and data-driven insights into the quality and effectiveness of digital advertising for the world’s largest brands, agencies, publishers, and digital ad platforms.  Since 2008, DV has helped hundreds of Fortune 500 companies gain the most from their media spend by delivering best-in-class solutions across the digital advertising ecosystem, helping to build a better industry. Learn more at www.doubleverify.com.What You'll DoDV is looking for a Marketing Programs and Operations Manager to join our Marketing Programs & Operations team. This is an execution-focused individual contributor role responsible for the day-to-day building, deployment, and management of email campaigns and marketing programs within HubSpot. You'll be the team's go-to for getting campaigns out the door with speed, accuracy, and quality. Working closely with your manager, you'll support the broader team's goals around data-driven reporting and full-funnel marketing — while keeping email and campaign management as your home base. This is a global role — you'll support marketing programs across regions and time zones, ensuring campaigns are executed and optimized for our international teams.Responsibilities includeBuild, test, QA, and deploy email marketing campaigns — including newsletters, lead nurture programs, product updates, and event promotions — with speed and accuracyManage email scheduling, audience targeting, and list segmentation within HubSpot, coordinating across global regions and time zones to ensure timely deliverySupport the implementation of event promotion workflows in HubSpotOwn reporting on email and campaign performance on a regular cadence, surfacing insights and recommendations — not just metricsSupport broader team reporting and dashboards as neededLead A/B testing across email campaigns in partnership with content and creative teams to improve engagementManage list processing, normalization, and importing to maintain data qualitySupport database hygiene and data maintenance efforts within HubSpotCoordinate with Content, Product Marketing, Creative, and Field Marketing teams across regions to gather and align assets for campaign executionCollaborate with Sales Ops on lead funnel process flows and engagement sequencesContribute to documenting HubSpot email processes, quality standards, and operational best practicesStay current with email marketing best practices, platform innovations, and accessibility standardsAbility to assist with other MOPs tasks as needed including basic CMS updates, social posting, reporting, etc.Who You Are4+ years of experience in email marketing, marketing operations, or a si...