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Martech Solutions Architect - AEP

Toronto, Ontario, CanadaFull timePosted 19 days ago
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Who We Are WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses.  Do you want to strategically design and architect comprehensive technical solutions that integrate multiple marketing technologies to create cohesive, hyper-personalized customer journeys for some of the world's largest brands? Are you driven by transforming complex business needs into innovative, scalable, and future-proof solutions across leading CRM and marketing automation platforms? Then you might be just the Solutions Architect we’re looking for! What will your day look like? As our new Solutions Architect -specialising in adobe campaign, you will be responsible for supervising the architecture of full solutions, including all products used within a marketing cloud and related integrations. You will act as a strategic technical leader, working closely with stakeholders to understand complex business needs and develop technical documentation and solutions that align with those needs across multiple marketing technologies. Your role will involve ensuring data consistency, accuracy, and compliance with data privacy regulations across integrated systems. More specifically, you will: Strategically design and architect blueprints for projects that involve one or more products within a single marketing cloud (adobe), always maximizing marketing effectiveness and efficiency. Design data integrations between different marketing technologies, ensuring data is consistent, accurate, and complies with data privacy regulations across systems. Evaluate new technologies and tools to determine their potential impact on existing systems and provide strategic recommendations. Design solutions that enable data to be analyzed across multiple marketing technologies, providing actionable insights. Ensure that technical solutions are properly utilized together, leveraging the unique capabilities from each platform and ensuring configurations address specific business requirements in accordance with the client strategy. Manage data & system governance and integrations for the corresponding marketing cloud, ensuring the future-proofing of products and operations in scope. Propose ideas for improving or optimizing existing integrated marketing solutions, including the utilization of new features and modules. Ensure solutions ...

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