PPC Specialist
The purpose of this role is to implement and execute Paid Search campaigns, in line with the agreed strategy, to maintain, develop and exceed client performance targets.
Job Description
Key responsibilities
- Provides day to day implementation, optimisation and upload of client campaigns through direct input and supervising junior staff
- Liaises with vendors and third party reps to maintain and develop relationships and build knowledge of new features and betas
- Interprets performance reports to provide actionable insights and analysis to meet campaign objectives
- Coaches and develops junior staff, supervising their projects and day to day activities
- Builds strong relationships across client services team and with client