PR & Influencer Manager – Middle East

Our Story Launched in 2015, Sol de Janeiro is a globally recognized, award-winning beauty brand, drawing inspiration from Brazil’s beauty rituals, warmth, and spirit. Sol de Janeiro delivers a sensory experience beloved by multi-generational consumers worldwide, with clinically proven results, transformative textures, and transportive fragrances.   Headquartered in New York and launched as a digitally native brand, we have expanded globally with teams in Paris, London, and Germany. Our commitment to excellence has earned high-profile honors, including being named one of TIME100’s 2024 Most Influential Companies, Fast Company’s 2024 World's Most Innovative Companies, and WWD Beauty Inc’s Power Brands of 2024, underscoring its leadership in the beauty industry and outstanding workplace. These accolades highlight our dedication to being a leading brand in the beauty industry and an exceptional workplace. What You’ll Do We are looking for a highly connected, culturally insightful, and strategic PR & Influencer Relations Manager to lead our communications, influencer marketing, press monitoring and agency management efforts across the GCC, with a strong focus on Saudi Arabia and the UAE. This is a hands-on leadership role for a relationship builder who thrives in a fast-paced environment, understands regional cultural nuances, and has an exceptional network of media, creators, influencers, agencies, and industry stakeholders. The ideal candidate combines strategic thinking with flawless execution and is passionate about building meaningful brand impact through authentic storytelling and community engagement. The candidates believes the best campaigns aren't bought, they're earned through genuine cultural moments that make people feel something. Reach without resonance doesn't interest them. The candidate must have a strong understanding of business and commercial objectives and hence act as a strategic partner to business and marketing teams, in order to drive sales performance on top of brand desirability.  What You’ll Be Working On Strategic Communications & Influencer Marketing Develop and execute integrated PR, influencer, and event strategies across the GCC region. Identify emerging cultural trends, social conversations, and opportunities relevant to regional audiences. Create culturally relevant campaigns rooted in local insights, traditions, and consumer behaviors. Influencer & Creator Relations Build, nurture, and maintain strong relationships with key influencers, creators, talent managers, media personalities, and industry stakeholders. Lead PR Agencies and retailers in developing, negotiating & targeting influencers or press. Organize regular meetings, networking events, and relationship-building opportunities with creators and journalists. Agency & Partner Management Manage external agencies (PR, Events..) Set clear KPIs and performance expectations for agency partners. Monitor deliverables, ...