Product Marketing Lead
Evolution is a world-leading innovator in product development and advanced IT solutions for online casinos. We are a multinational B2B product and service provider with an extensive track record of number 1s. We are leading the industry with pioneering technical solutions and pushing the limits of what has been done in terms of online user experience.Our teams create our product concepts, develop the software, integrate the product with the operators’ interface, and deliver both the technical solutions and the people required for the operators to offer online slots and live casino 24/7/365. We also build our studios and operate live casino tables around the world.Founded in 2006, we’ve grown to a company with presence in around 40 countries and a diverse group of 20,000 people guided by our values: ALIVE, do RIGHT, and work TOGETHER. Our success is largely down to the creativity, quality and commitment of our people and we are always looking to expand our talented teams. The Product Marketing Lead role will own the delivery of the Live Casino product marketing strategy for Evolution’s Group brands. The role will be responsible for creating excellent Marketing materials to promote our games and communicate them to our operators and externally, as well as the project management and delivery of all associated Product Marketing materials. Main Responsibilities:Responsible for creating and executing the marketing strategy for Live Casino, including delivering gameand product launch plans, as well as product marketing messaging that differentiates our products fromothers in the marketContinual review and optimisation of Marketing processes and deliverables, always aiming to increase thequality of output and ensure that the Evolution Group stands out as the leader in the industry. Identify opportunities and generate innovative ideas to promote our brand and our productsSuperior writing and editing skills for the creation and proofreading of English language marketingmaterials such as factsheets, brochures and presentationsOwn Live Casino product messaging in our brands’ websites, client newsletters and social media contentEnsure that the bank of Marketing materials are kept to up-to-date for all existing Live gamesCommunicate the value of new and existing products to the sales team and develop sales materials thatfacilitate the selling processInvolvement in budgetary planningDevelop business cases to support new marketing strategies, projects, and marketing plansManagerial responsibility for multiple direct reports, ensuring efficient distribution of resources and smoothand timely delivery of all marketing projectsMarket intelligence - be the expert on the competition - how they position their products, the campaignsthey are running and their product capabilitiesContribute to an effective, efficient and productive marketing department by ensuring that the appropriatestructures, systems, competencies and values are followedAny other a...