Product Marketing Manager

Ready to accelerate your career? Cardata is where driven people make an outsized impact. We’re a small but mighty team transforming how businesses manage vehicle reimbursement — replacing outdated programs with smart, automated solutions. Our vision is bold: to provide the most comprehensive, intelligent, and automated software and services for creating ideal vehicle programs. And we’re building toward that vision every single day. Join us and you’ll find challenge, growth, and the chance to deliver real impact — helping hundreds of companies and thousands of drivers across North America focus on the work that matters most to them.We are searching for a Product Marketing Manager to own how Cardata brings new products and features to market. As our first Product Marketing Manager on the team, you'll play a foundational role in our growing Product Marketing team, leading the go-to-market execution for Cardata's product launches. From developing messaging and coordinating launch activities to creating market education, enablement, and product communications, you'll help ensure every new capability is successfully introduced, understood, and adopted. Working at the intersection of Product, Marketing, Sales, and Customer Success, you'll translate complex product capabilities into clear customer value while building the processes, resources, and best practices that will scale Product Marketing at Cardata. You'll have the autonomy to improve how we launch products, introduce new ideas, and help shape the future of the function as it grows. Success in this role is measured by how effectively new products are brought to market, the confidence internal teams have in communicating their value, and the success with which customers adopt them. You'll think strategically while rolling up your sleeves to create the training, documentation, and enablement that help customers and prospects realize value faster. If you’re energized by bringing structure to complex projects, collaborating across teams, and taking ownership from launch planning through customer adoption, you'll thrive in this role.  *Please note this is a hybrid position based in Toronto* Your mission Own the end-to-end go-to-market execution for Cardata's product launches, coordinating each launch from planning through successful market introduction. Translate product changes into clear, compelling messaging that helps customers, prospects, and internal teams understand the value behind every release. Partner cross-functionally to ensure that every product launch is supported with the right communications, education, documentation, and enablement materials to drive successful customer adoption. Develop deep expertise in our customers, products, and market, serving as the bridge between Product and the customer by translating customer needs into clear messaging, positioning, education, and enablement. What you will do Lead the execution of Cardata's product go-to-market process from release ...