Programmatic Advertising Sales Manager (Growth Generalist)
Job Title: Programmatic Advertising Sales Manager (Growth Generalist)Location: Beijing, Shanghai, Guangzhou, or ShenzhenCompany: MiQDepartment: Sales & Business Development About MiQ MiQ is a leading global programmatic advertising technology company, specialising in leveraging data science and analytics to deliver intelligent marketing solutions. Founded in 2010 and headquartered in London, MiQ operates in multiple markets worldwide. Since entering China in 2020, MiQ has been dedicated to supporting Chinese brands in their international expansion, enabling efficient media investment and sustainable business growth. MiQ China Outbound team leverages leading platforms such as DV360, Amazon DSP and other global technologies, combined with proprietary data and analytics, to deliver full-funnel programmatic marketing solutions Role Overview We are looking for a high-potential and versatile programmatic sales professional to join the MiQ China Outbound team, reporting directly to the VP of China Outbound Business. This is a generalist growth role, not limited to a specific vertical, with core responsibilities including opportunity conversion, prospect development, and internal resource orchestration across MiQ’s global network. This position is also designed as a future leadership pipeline role, where strong performers will have the opportunity to grow into vertical ownership and team leadership. Key Responsibilities 1. Opportunity Ownership & Revenue Conversion Take ownership of inbound and shared opportunities from agency partners and internal channels Drive end-to-end sales cycle from qualification to closing Focus on mid-to-small deal sizes with high conversion efficiency and fast turnaround Independently manage proposal development, pricing and negotiation 2. Prospecting & Pipeline Development Proactively build and expand a structured prospect pipeline across China outbound advertisers, including but not limited to: Consumer Electronics (3C) DTC / Cross-border E-commerce Travel & Hospitality Finance and other emerging outbound sectors Continuously develop new business opportunities through agency and direct client engagement 3. Sales Strategy & Pitch Development Develop and refine compelling sales narratives and pitch materials Translate client business objectives into competitive programmatic solutions Support strategic initiatives led by VP, including market mapping and go-to-market planning 4. Programmatic Solution Expertise Build strong expertise across MiQ’s core programmatic capabilities, including: Multi-DSP activation (e.g. DV360) YouTube / CTV / video solutions Data-driven audience strategy and measurement frameworks Act as a solution consultant to bridge client needs with MiQ offerings 5. Global Resource Orchestration Leverage MiQ’s global networ...