Jellyfishcareers

Programmatic Advertising Specialist

Cape Town, South AfricaFull timePosted 13 days ago
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At Jellyfish, we believe in the power of diverse perspectives and inclusive collaboration. We welcome individuals who excel in collaborative, varied teams and value the unique contributions that each person brings to the table.

Jellyfish is a global digital marketing agency; a unique fusion of tech enthusiasts, creative minds, and media and data experts all united to empower our clients along their digital journey. Our commitment to embracing diverse perspectives fuels our innovation and strategies that challenge the status quo, reinvent media activation, and craft influential stories for our global clients and their customers. Join us in shaping a future where business growth and personal fulfilment go hand in hand.

As a Junior Programmatic Advertising Specialist, your primary responsibilities will include:

- Optimise campaign performance across programmatic platforms, striving to refine tactics for our clients.

- Develop insights to inform our client's strategies.

- Partner with Business Development to generate strategies for prospective clients.

- Interface with clients through written, phone, and in person communication.

- Collaborate across our teams to create holistic advertiser solutions which span all areas of the digital spectrum.

- Interpret attribution modelling and 3rd party analytics data.

- Engage deal economics, media allocation, and advertiser investment decisions.

Qualifications

- 2+ years of experience in Programmatic advertising in an agency environment

- Knowledge of real-time bidding, ad formats such as display, video, and CTV, demand site platforms, attribution models, and associated technologies, specifically within the Google Marketing Platform

- Expertise in managing campaigns within DSPs like DV360, Amazon, & The Trade Desk

- Experience with numerical detail, analysis, and using data and market insights to inform decisions and develop business strategies.

- Business writing skills and ability to produce hig...