Senior Content Marketer, SEO

About Animalz Animalz is a content marketing agency that partners with B2B SaaS companies, venture capital firms, and other tech organizations to drive long-term, sustainable growth through high-quality content. Our fully remote team of experienced content marketers delivers strategies and content tailored to each customer's goals and context. We pride ourselves on our deep interest and understanding of software products and audiences, our commitment to thought leadership, and our relentless pursuit of mastering our craft. Our customers include industry leaders like Amplitude, Ramp, and Wistia, as well as high-growth early-stage startups. About the Role We're looking for a Senior Content Marketer: an exceptional writer with the editorial judgment to own content quality for the customers they serve. This is a writing-first role. About 70% of your time will be spent researching and writing content yourself—work that calls for real research, original thinking, and craft. On the SEO team, that writing is built to perform in search: blog posts, guides, and landing pages that satisfy search intent and still read like something a person wanted to write. Search itself is changing, and this role sits right in the middle of that change. Alongside traditional rankings, you'll help customer content get found and cited by AI search tools like ChatGPT, Perplexity, and Google's AI Overviews. The rest of your time goes to making sure everything else your accounts publish is just as good as what you write. You'll manage the freelance writers who contribute to your accounts, keep the content calendar on track, review every piece before it reaches the customer, and ensure customer feedback is acted on and remembered. You won't do any of this alone. Every account is served by a small team, and you'll work alongside teammates who own the overall strategy and the customer relationship. Your ownership is the content itself: writing much of it, and standing behind all of it. What You'll Do Write high-quality content designed to rank, weaving keyword research, search intent, and on-page best practices into genuinely good writing, grounded in a real understanding of each customer's product and audience Review every piece your accounts deliver before it reaches the customer, whether you wrote it, a freelancer wrote it, or it started as an AI-assisted draft. (Note: we have separate Editors who edit pieces in production for feedback. Your role is the final review) Refresh and optimize existing content to improve rankings, engagement, and visibility, in both traditional search and AI-powered discovery Diagnose why a piece isn't performing, using tools like GA4, Google Search Console, and Ahrefs, and recommend clear, prioritized improvements Help manage the freelance writers on your accounts, write briefs they can succeed with, and maintain customer brand guides and other assets for reference. Act on customer feedback quickly and thoroughly, and keep track of it, so a custo...