Senior Digital Marketing Specialist
Job Description & Summary
We’re seeking a Senior Digital Marketing Specialist to join our dynamic Marketing & Communications team at PwC Lithuania. If you thrive in a fast-paced, creative environment and are passionate about digital marketing, design, and driving online engagement, we want to hear from you!
In this role, you will
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Design Creation: Create engaging, on-brand visual assets (static and dynamic) for a range of platforms and purposes, including websites, social media, email marketing, posters, presentations, and other digital and print materials.
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Daily Social Media Management: Manage the company’s social media presence across various platforms, such as LinkedIn, Facebook, Instagram, and others; develop a social media calendar; generate content ideas; create visual assets (static and dynamic); write post copy; publish content; and monitor performance and engagement analytics.
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Email Marketing Management: Manage email campaigns by creating and segmenting audience lists, preparing and sending targeted communications through several of the company’s email marketing platforms, and monitoring campaign performance and analytics.
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Daily Web Management: Manage and maintain website content by creating, updating, editing, and removing pages and information; uploading assets; ensuring alignment with brand guidelines; and monitoring basic web performance and analytics.
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Digital Advertising Management: Create and manage paid advertising campaigns across Facebook, Instagram, LinkedIn, Google Ads, and other platforms. Together with the team, analyse and optimise ads to ensure they meet performance targets.
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Collaboration: Work closely with the entire M&C team and other departments to align design and digital marketing efforts with broader business strategies.
You are our perfect candidate if you have
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At least 3 years of proven experience in design and digital marketing
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Proficiency in design tools (Adobe Creative Suite, Canva, etc.) for creating visually compelling content
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Experience with web content management systems (e.g., WordPress, Shopify, or others)
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Good knowledge of and hands-on experience with digital platforms (Meta Ads, Google Ads, LinkedIn Ads, email marketing tools, etc.)
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Excellent written and verbal communication skills in Lithuanian and English
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Ability to work independently and manage multiple projects in a fast-paced environment
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A creative, detail-oriented, and proactive approach to problem-solving
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Strong analytical skills and the ability to interpret data to inform decision-making
Skills considered a bonus
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Experience in SEO and/or SEM
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Passion for photography and/or video creation
Our offer
The monthly gross base salary for this position ranges from EUR 2600 to EUR 3000. Actual compensation depends on the candidate’s qualifications and skills.
Benefits
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Private health insurance
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Competence development and certifications
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Great office location in the city centre, equipped with everything you need for a short break at work and fresh snacks at all times
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Pet-friendly office
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Company events, including regular internal events and quarterly team-building activities
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Flexible work-from-home policy, workations, and trust days for self-care
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Enhanced employer sickness pay benefit
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Coach and Buddy programme for seamless onboarding and meaningful career development
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Wellbeing initiatives, psychological support
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A choice of additional benefits, including additional pension contributions, compensation for home office equipment, a parking space near the office, a budget for personal development training, and a budget for the MELP platform
If you have any questions, please do not hesitate to contact us via email lt_join@pwc.com