Distro

SENIOR MARKETING MANAGER- GA .(b)

Duluth, GeorgiaFull timeManager$81,000 - $110,000 / yearPosted about 1 month ago
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We are a proud work-from-office company. If you're ready to work on-site in a dynamic, global company, we'd love to hear from you.

About Us

  • Vensure Employer Solutions is the largest privately held organization in the HR technology and service sector.
  • We provide a comprehensive portfolio of solutions including HR/HCM technology, managed services, and global business process outsourcing (BPO).
  • Our company and its service providers serve over 95,000 businesses and process over $135B in annual payroll.
  • Headquartered in Chandler, Arizona, Vensure helps businesses streamline and grow with custom strategies benefiting both employers and employees.
  • Learn more at www.vensure.com.

Position Summary

  • Senior Marketing Manager, Customer/Lifecycle Marketing
  • Responsible for customer and lifecycle marketing to drive engagement and retention strategies that enhance the customer journey.
  • Requires strong marketing background, excellent analytical skills, and passion for creating impactful customer experiences.

Essential Duties and Responsibilities

  • Develop and execute customer lifecycle marketing strategies to boost engagement, retention, and loyalty.
  • Analyze customer data and insights to improve the customer journey and increase lifetime value.
  • Collaborate with product, sales, and customer service teams to ensure a seamless customer experience.
  • Create and manage targeted marketing campaigns across email, social media, and digital advertising.
  • Monitor and report marketing initiative effectiveness, using data to optimize strategies.
  • Stay current on industry trends and best practices in customer and lifecycle marketing.

Marginal Functions

  • Build and promote relationships across teams for effective communication and services affecting clients.
  • Attend webinars and training to stay updated on company and department best practices.
  • Complete projects and duties as assigned by supervisor.

Knowledge, Skills, and Abilities

  • Proven success in developing and...