Senior Partner Marketing Manager

ABOUT HATCH

Hatch is an AI agent lead management platform that helps services businesses turn every customer interaction into revenue growth. Our AI agents handle conversations over SMS, email, and voice—24/7—enabling businesses to scale 1:1 communication without scaling headcount.

Recently acquired by Yelp, Hatch operates as a standalone product and is expanding our reach to help thousands more businesses unlock the revenue sitting in their lead pipeline. We've driven $5.1B in revenue for our customers—and we're just getting started.

THE ROLE

We're hiring a Senior Partner Marketing Manager to run our partner program — one of Hatch's highest-leverage growth channels. Rather than a channel support role, this is a co-marketing, co-sell, and relationship-driven one — and you'll own it end to end.

You'll be the main point of contact and connective tissue between Hatch and our partners the person they come to for events, campaigns, and co-created content — and you'll pull in the right people across marketing (product marketing, enablement, content, field marketing) to make it happen.

This is high-impact work. Strong partnerships drive pipeline, expand our reach, and build Hatch's credibility across the industry — and you'll be in charge of scaling that program.

WHAT YOU'LL DO:

- Help land new partners: partner with product marketing and enablement to produce the collateral BD uses to pitch and land new partners.

- New strategic partner and integration launches: Onboard and announce new partners and product integrations across email, blog, website, and social — working with product marketing on the integration's value prop.

- Co-marketing campaigns: Plan and execute co-branded campaigns — launches, webinars, ebooks, seasonal offers — tapping partners as a distribution channel to get Hatch's content in front of their audiences. You'll own the partner relationship and the plan, and partner with content and product marketing on assets, talk tracks...