Senior Product Marketing Manager

About 9fin

9fin is the AI platform powering global debt markets — the world’s largest asset class at over $145 trillion.

Debt markets are vast, global, and mission-critical, yet still run on fragmented data, PDFs, and manual workflows. 9fin replaces this broken infrastructure with a single platform that centralises proprietary credit data, deep analysis, and high-value workflows across global markets.

Today, 9fin powers teams at 300+ blue-chip institutions worldwide, including global banks, asset managers, private equity firms, law firms, and advisors. The business is scaling at exceptional speed, with rapid expansion in the US and best-in-class retention driven by deep workflow adoption.

We’re at a defining inflection point. With proven product-market fit and strong, global market pull, 9fin is accelerating toward becoming the category-defining platform for debt markets worldwide.

THE OPPORTUNITY

The Senior Product Marketing Manager will be responsible for leading the go-to-market (GTM) strategy and execution for product launches, creating impactful sales enablement materials, conducting market research, and collaborating cross-functionally to ensure the success of 9fin’s products. This role is ideal for someone with a strong background in B2B SaaS marketing who is passionate about driving product adoption and shaping the messaging and positioning for cutting-edge fintech solutions.

WHAT YOU'LL WORK ON

Every day is different, but here’s an example of the kind of things you’ll work on:

- Develop and execute GTM strategies for new product launches, ensuring alignment with business goals and fostering collaboration between product, sales, and marketing teams.

- Create sales enablement materials (presentations, case studies, battle cards, one-pagers) to support the sales team in effectively promoting the product.

- Conduct market segmentation analysis to define target customer groups, tailoring messaging and marketing strategies to address their...