Senior Staff Outbound Product Manager - EmployeeWorks GTM
It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for everyone—freeing people from busywork so they could focus on meaningful work. Today, ServiceNow is the AI control tower for business reinvention. Our ServiceNow AI platform brings together any AI, any data, and any workflow— helping 85% of the Fortune 500® work smarter, faster, and better. We're building an AI-native culture where technology and talent are unstoppable together. And we're just getting started.Join us to put AI to work for people. ROLE SUMMARYEmployeeWorks is transforming how enterprises manage employee experiences. As an Outbound Product Manager in this space, you'll sit at the intersection of product strategy, customer go-to-market, and partner ecosystem development. You'll drive adoption of EmployeeWorks across ServiceNow's AI Native SKU portfolio and build the partner enablement infrastructure that scales our implementation capacity globally. This is a high-impact, highly collaborative role where you'll influence strategy across multiple business units, coordinate customer deployment decisions, and empower our partner ecosystem to deliver at scale.WHAT YOU WILL DODrive Cross-BU AI Native Strategy & AlignmentPartner with product leadership and enablement teams across business units to develop coordinated adoption plans for EmployeeWorks within AI Native positioningCreate capability narratives, ROI talking points, and business cases that enable each BU to confidently position EmployeeWorks to their customer baseAlign cross-BU messaging so the EmployeeWorks story is consistent and compelling across the organizationIdentify and resolve cross-functional obstacles to adoption—from conflicting positioning to enablement gapsOwn the Customer Deployment Funnel & OrchestrationDesign and operationalize the customer deployment playbook: how we route customers to the right implementation model (Moveworks Professional Services, partner-led, self-serve) based on deal characteristics and customer readinessEstablish the orchestration protocol—clear handoff points, escalation triggers, and support models—so customers have transparent expectations and teams know who owns what at each stageMonitor funnel health, gather customer feedback, and iterate on routing decisions to continuously improve time-to-value and implementation successWork closely with sales, professional services, and customer success to ensure seamless executionBuild & Scale Partner EnablementDevelop a comprehensive partner enablement program: technical training, implementation playbooks, business case templates, and best practice documentationEstablish partner support infrastructure (ticketing systems, escalation paths, dedicated support channels) that reduces friction and increases partner confidence in EmployeeWorks deliveryDefine partner success metrics and cre...