SEO Manager
At Morgan & Morgan, the work we do matters. For millions of Americans, we’re their last line of defense against insurance companies, large corporations or defective goods. From attorneys in all 50 states, to client support staff, creative marketing to operations teams, every member of our firm has a key role to play in the winning fight for consumer rights. Our over 6,000 employees are all united by one mission: For the People. Summary Morgan & Morgan, P.A. is the largest plaintiff law firm and media buyer in the country with offices in all 50 states, and over 5,000 employees nationwide, and more than 35 years in the industry. Our Brooklyn office, situated inside a redesigned industrial loft, is the creative and operational backbone of the company. Run like a startup – foosball, unlimited snacks, bean bags, but with the strength and security of a leading enterprise. We tackle complex marketing, media, and technology challenges, are Slack addicts, high-five and celebrate. We're fast learners, risk-takers and experts in our fields. We've been doing this for a long time, together, and we put people first. With that mantra, we're redefining the law space. Responsibilities SEO and AEO Strategy: Own and execute the organic search, local search, and answer engine optimization strategy. Drive visibility and lead generation across traditional search engines and emerging generative AI platforms, ensuring delivery of all core departmental initiatives. Team Leadership: Manage direct reports while providing strategic guidance to broader partners. Support team growth and performance across both AI driven visibility initiatives and traditional organic search programs. Cross-Functional Collaboration: Lead initiatives that require alignment across marketing, brand, engineering, product, and other internal teams. Translate SEO and AEO needs into clear requirements and drive execution through collaboration and influence. Measurement and Insights: Analyze, document, and present SEO and AEO performance on a daily, weekly, monthly, and quarterly basis. Communicate insights clearly to marketing leadership and executive stakeholders, connecting performance to business outcomes. Innovation and Experimentation: Stay current on SEO, AEO, and digital marketing trends. Proactively test new tools, platforms, and strategies to improve organic visibility, lead quality, and efficiency. Required Qualifications 6 or more years of SEO experience at mid to large organizations with multiple locations 3 or more years of experience directly managing teams Advanced experience analyzing and optimizing content for organic lead generation Proven experience optimizing for generative AI engines, answer platforms, and emerging discovery tools Demonstrated success generating leads from organic search results pages, answer engines, and other organic acquisition channels Deep understanding of technical SEO and on-site optimization best practices Ability to de...