Transactions BD & Marketing Director

DLA Piper is, at its core, bold, exceptional, collaborative and supportive.  Our people are the backbone, heart and soul of our firm.  Wherever you are in your professional journey, DLA Piper is a place you can engage in meaningful work and grow your career.  Let’s see what we can achieve. Together.SummaryThe Transactions BD & Marketing Director, working in collaboration with and in support of the firm’s strategic initiatives, functions as a critical leadership role on the Marketing and Business Development Team, overseeing BD and marketing strategy across the firm’s transactional practices. Collaborates closely with practice and sector leadership to enhance awareness of the firm's Transactions capabilities and to drive new business opportunities.  Focuses on elevating the firm’s market profile and client relationships in these practice areas through strategic initiatives, targeted client engagement, and integrated marketing campaigns.Location This position can sit in our Atlanta, Austin, Boston, Chicago, Los Angeles, Miami, New York, Northern Virginia, San Diego, San Francisco, or Washington DC office and offers a hybrid work schedule. Responsibilities Understands key business issues our clients are facing, market dynamics and competitive strategies.Together with Transactions practice, BD team members, develops and executes go-to-market plans aligned with the firm’s Transactions strategy, focusing on priority client sectors and opportunities in collaboration with practice group and sector leaders.Manages client-centric and data-driven, integrated marketing and business development campaigns that deliver results against strategic priorities for the Transactions practices.Plans and executes high-impact events, conferences, and sponsorships to raise the external profile of the firm’s Transactions practices, in coordination with firm-wide marketing functions (brand, PR, digital, etc.) to ensure integrated messaging.Oversees the development of tailored pitches, RFP responses, and client-facing marketing materials that effectively communicate the firm’s Transactions experience and value proposition, ensuring a client-centric approach in all proposals.Champions internal marketing infrastructure projects (e.g., designing and implementing an experience collection process and other best practices) to improve how the Transactions team captures and leverages deal experience and client successes.       Together with the lateral integration team, supports the onboarding and integration of key laterals and their client base.Manages marketing budgets and sponsorship investments for Transactions-related initiatives, ensuring resources are aligned with firm and practice group priorities and deliver a strong ROI.   Measures and tracks results of marketing programs and reports on ROI.Other duties as assigned.Desired Skills  Prior experience in a large law firm environment (e...