Vice President, Sports Marketing Strategy
ABOUT ONBOARD SPORTS ADVISORY (OSA) Onboard Sports Advisory (OSA) is a strategic sports marketing consultancy advising global brands, rights-holders, and sports properties on commercial strategy, sponsorship valuation, activation frameworks, and performance measurement. Operating on the agency/advisory side, OSA provides objective, insight-driven advisement that helps senior leadership teams navigate complex decisions across sport, culture, and entertainment. Our work blends analytical rigor, creativity, and global experience to unlock growth and long-term partnership value. We are currently considering candidates based in New York, NY, and Los Angeles, CA. ROLE SUMMARY The Vice President, Sports Marketing Strategy is a senior executive leader responsible for defining and leading OSA's strategic consulting practice for sports marketing and partnership advisory. Reporting to the President and collaborating across the agency’s executive leadership, the Vice President establishes the long-term vision, growth strategy, and market positioning of the Sports Marketing consulting practice. Externally, they will also serve as a trusted advisor to Fortune 500 brands, global rights holders, and C-suite executives. This role combines executive client leadership, business development, organizational leadership, and P&L consulting expertise to deliver transformational sports partnership strategies that drive measurable business outcomes. The Vice President oversees a portfolio of global client engagements, leads high-performing consulting teams, expands OSA's thought leadership, and plays a critical role in the firm's growth, profitability, and operational excellence. KEY RESPONSIBILITIES Executive Client Leadership & Strategic Advisory Serve as the executive strategic advisor to C-suite clients across global sports, entertainment, and sponsorship portfolios. Lead enterprise-level partnership strategies that align sponsorship investments with broader corporate growth, brand, commercial, and business objectives. Advise executive leadership on investment decisions involving global rights holders, major sporting events, media partnerships, athlete/celebrity endorsements and emerging sponsorship opportunities. Lead executive presentations, board-level recommendations, and strategic planning sessions that influence high-value investment decisions. Provide counsel on complex partnership negotiations, governance structures, contract strategy, and long-term portfolio optimization. Build enduring executive relationships with senior client stakeholders, rights holders, governing bodies, agencies, and strategic partners. Practice Leadership & Business Strategy Define and execute the strategic vision, service offerings, and long-term growth strategy for OSA's Sports Marketing consulting practice. Identify new market opportunities, industry trends, and innovative consulting capabilities that strengthen OSA's competitive position. Establish methodologies, fra...