Demand Generation Specialist

nCino offers exciting career opportunities for individuals who want to join the worldwide leader in cloud banking. Curious Minds. Bold Ideas. Extraordinary Impact.We're transforming financial services through bold innovation and relentless execution. You bring the ideas and drive. We'll build what's next — together.The OpportunitynCino is on a mission to modernise financial services, and marketing is at the heart of how we grow. As our Demand Generation Specialist, you'll be the engine behind the campaigns that bring new customers to our door and deepen relationships with existing ones. This is a role where strategy meets execution — where your ideas translate directly into pipeline, and your impact is measurable.Based in the UK and working in a hybrid model, you'll operate at the intersection of marketing and sales, building programmes that span digital channels, ABM, events, and email nurture. You'll own the full demand generation funnel — conceiving campaigns, running experiments, analysing performance, and continuously optimising for results.This is a cross-functional role by design. You'll collaborate closely with marketing colleagues across disciplines and serve as a true partner to our sales and customer success teams — aligning programmes, sharing insights, and driving cohesive go-to-market execution across multiple product lines. What You'll DoDesign and execute end-to-end demand generation campaigns targeting new logo acquisition, cross-sell opportunities, and email nurture across multiple segmentsOwn elements of the martech stack and manage deliverables across the full marketing funnelTrack, analyse, and optimise funnel performance to build a predictable and healthy demand engineManage meaningful KPIs — including net new leads, MQLs/MQAs, and opportunities — and own quarterly demand generation goals with a focus on strong ROIApply email best practices to drive growth, while also testing creative and emerging tacticsAnalyse campaign results, report findings to stakeholders, and iterate continuouslyParticipate in the planning and execution of broader demand generation initiatives in close partnership with sales and marketing teamsIdeally You'll HaveAt least 2 years of experience crafting and executing marketing campaigns, including email programmes, ideally within a SaaS or technology environmentSolid understanding of both inbound and outbound marketing tactics and digital marketing channelsA track record of owning projects end-to-end, from conception through to reporting, across varying levels of complexityExperience with marketing technology platforms — familiarity with Salesforce, Marketo, and 6Sense is a strong advantageExcellent written and verbal communication skills, with sharp attention to detail in campaign copy and reportingA collaborative approach and the ability to build strong relationships across sales, marketing, and customer successOur Culture — Live the SixOur values aren't words on a wall. They're how we sh...