mettel

Director of Growth Marketing

Holmdel, New Jersey, United StatesFull timeDirector$225,000 / yearPosted 21 days ago
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MetTel is a global communications solutions provider with the most complete suite of fully managed services that focus on secure connectivity, and network and mobility services. We simplify communications and networking for business and government agencies. Our customers include many of the Fortune 500, and Gartner recognizes us as an industry leader. We have the broadest portfolio of technology and integrated partnerships, as well as our private network, which we use to create tailored solutions design, deployment, and ongoing management, driving cost savings, efficiency, innovation, and the ability to focus on core objectives. We believe that each team member is a key to the success and sustainability of the group. In order to achieve this, we offer an environment where all professionals can grow and develop their skills and competencies, collaborate with diverse professionals, share knowledge and enjoy a rewarding career.     We are seeking a results-driven Director of Growth Marketing to lead demand generation, digital marketing, and customer acquisition initiatives that accelerate pipeline growth and revenue. This role will develop and execute data-driven marketing strategies across digital channels, paid media, marketing automation, and conversion optimization. The ideal candidate combines strong systems-thinking, technical and analytical skills, and a revenue mindset to drive measurable business outcomes. This is an opportunity to help shape and scale the growth marketing function that directly impacts company performance.   ROLE AND RESPONSIBILITIES: Strategy and Emerging Technologies Develop and execute integrated growth marketing strategies that drive qualified leads, pipeline, and revenue across all key vertical markets Consistently monitor digital trends, regulations, and competition. Identify opportunities to improve productivity through machine learning, predictive analytics, and generative AI solutions. Demand Generation & Pipeline Growth Own demand generation programs across digital, email, paid media, and partner channels Build scalable lead acquisition and nurture programs aligned to target audiences and buying stages Digital Marketing & Customer Acquisition Lead generative search (GEO), SEO, paid search, paid social, display, retargeting, and website optimization efforts. Develop frameworks to improve conversion rates and optimize customer acquisition costs Support website redesign project with cross functional team and external agencies to improve brand visibility, user experience, and conversions. Oversee day-to-day website updates and SEO/GEO, with digital team Marketing Analytics & Performance Establish KPIs, dashboards, and reporting frameworks to measure campaign effectiveness and ROI Analyze marketing and sales data to identify trends, opportunities, and areas for optimization. Manage marketing attribution and pipeline reporting Marketing Automation & Lead Management Oversee marketi...