onX

Integrated Brand Campaign Lead

Austin, Texas, United States; Bozeman, Montana, United States; Denver, Colorado, United States; Minneapolis, Minnesota, United States; Missoula, Montana, United States; Portland, Oregon, United States; Salt Lake City, Utah, United States; Seattle, Washington, United StatesFull timeLeadPosted 21 days ago
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ABOUT onX We’re a team of builders, adventurers, and risk takers using technology to help people confidently explore the outdoors. Driven by our mission to awaken the adventurer inside everyone, we build products that optimize every outdoor experience and inspire confidence to get out and go further. We’re a high-growth tech company. The pace is fast, the work takes grit, and ambiguity is part of the job. As the world changes around us, we adapt - continuously evolving how we build, prioritize, and deliver. Our business moves quickly, and there’s real opportunity to shape what we build next. Each of our verticals - Hunt, Offroad, Backcountry, and Fish - is at a different stage of maturity, which means the challenges you encounter and the impact you have will vary depending on where you sit and what the business needs most. We operate with an experimentation mindset, continually iterating and improving how we solve problems. We expect our people to use the latest tooling, including AI, thoughtfully and responsibly, pairing human judgment with technology to increase quality, speed, and impact. Our impact comes to life through the products we build, in the stories of our customers, and in our growing commitment to land stewardship and recreational access.ABOUT THIS OPPORTUNITY onX is seeking an Integrated Brand Campaign Lead to oversee the strategy, development, and execution of high-impact, integrated brand marketing efforts that build awareness, consideration, and long-term brand equity among objective-oriented outdoor enthusiasts. Sitting at the intersection of brand strategy, integrated campaign leadership, and people management, you will own complex, cross-functional brand initiatives and shape how onX shows up across paid, owned, and earned channels. You will directly manage one Brand Manager and hold end-to-end ownership of the integrated, parent brand campaign portfolio, inclusive of campaign strategy, prioritization, sequencing, and results across the broader portfolio. As a senior connective leader, you will partner closely with Creative, Vertical Marketing, Business Intelligence, Public Relations and Communications, Channel, and Operations teams to turn approved brand priorities into clear, executable, high-impact campaigns. This is a newly defined role with meaningful scope, visibility, and influence — designed for a senior integrated marketer who can lead complex campaign work today while building the systems, standards, and operating rhythms that enable brand marketing excellence over time. It requires high autonomy, strong executional discipline, and enterprise-aware judgment: you take ownership and move work forward without waiting for perfect clarity or ideal conditions, and you stay curious, experiment responsibly, and adapt as new information, tools, and technologies emerge. This role will report to the Director of Brand.  As an onX Integrated Brand Campaign Lead, your essential job duties and responsibilities will lo...