Sales Development Representative, Home Improvement
Upgrade helps customers move in the right direction with affordable and responsible financial products. Since 2017, we’ve helped over 7.5 million customers access over $42 billion in consumer credit. With a relentless focus on improving our customers' financial well-being, we build products that put more money in their pocket and support their journey toward a better financial future. We’re backed by some of the most prominent technology investors and were most recently valued at $7.3B. We’re consistently recognized for our collaborative and inclusive culture. Most recently, we were named one of the World’s Top Fintech Companies by CNBC, Best Places to Work by Built In, Best Places to Work by the San Francisco Business Times, America’s Greatest Workplaces by Newsweek, Best Startup Employer by Forbes, and Healthiest Employers by Phoenix Business Journal. We’re looking for new team members who get excited about designing and delivering new and better products. Come join us and help build a better financial future for millions of people. About the Role Upgrade is building out our sales team for our home improvement financing business. We're looking for an SDR to help build that pipeline from the ground up. You'll focus on getting home improvement contractors and merchants interested in offering consumer financing through Upgrade. This is a ground-floor role with a clear path forward. SDRs who perform here move into Account Executive roles as the team grows. You'll help shape how we prospect, who we target, and how we build this business. If you want real ownership early in your sales career, backed by an established fintech, this is the role. What You'll Do Run outbound prospecting. You'll cold call, email, and sequence across multiple channels to book demos with home improvement contractors and merchants. Your goal is getting the right people in front of our AEs. Qualify your prospects. You'll ask the right questions to understand fit and share relevant product context before handing off to Sales. Build target lists with the team. You'll work with Sales and Customer Success to research accounts, develop outreach strategies, and keep the pipeline moving. Set the standard. You'll help establish the habits and norms that define this team's culture as we grow. What You Bring Comfort with outbound. You're not put off by cold calling. You understand that volume and consistency drive results. A desire to do more than hit a number. You want to contribute to how this team sells, not just execute a script. Strong communication skills. You can build rapport quickly, ask good questions, and clearly explain why someone should take a meeting. Adaptability. This is an early team. Things change. You adjust and keep moving. A collaborative approach. You'll work closely with AEs and Customer Success and need to share information and stay aligned across the team. Where This Role Goes This is a direct path to an Account Executive role on this team. We'r...