Sales Enablement Lead
ROLE OVERVIEW
Cogent is building autonomous cyber defense with AI agents that help security teams move from finding risk to actually fixing it. As our sales organization scales, we are hiring a Sales Enablement Lead to help reps ramp faster, learn the product deeply, and sell more consistently.
This role sits within the Revenue Operations arm of Growth, partnering closely with Sales leadership, Product Marketing, Product, Demand Gen, and Partnerships to improve full-funnel sales execution.
This is a hands-on builder role with immediate leverage. In the first few months, you will clean up the enablement hub, strengthen rep curriculum and certification, launch a repeatable Gong insights loop, and build the assets reps need for discovery, POVs, competitive conversations, product education, and partner-led opportunities.
OWNERSHIP AREAS
CURRICULUM AND REP READINESS
- Own onboarding, curriculum creation, certification, and ongoing education for AEs, SDRs, and future sales leaders.
- Build GTM readiness programs that help reps create pipeline, progress opportunities, and communicate Cogent's value clearly.
- Reinforce the core sales motion across discovery, qualification, POV setup, mutual plans, value story, objection handling, and handoffs.
- Partner with Sales and RevOps on stage discipline, pipeline review follow-through, POV quality, and rep operating cadence.
PRODUCT EDUCATION AND SALES ASSETS
- Own the sales enablement hub and keep it current, useful, and easy for reps to navigate.
- Build assets that help reps learn and communicate the product: pitch materials, feature explainers, release briefs, discovery guides, POV templates, competitive assets, FAQs, objection handling, call guides, customer stories, and partner briefs.
- Partner closely with Product Marketing on new features, releases, positioning, messaging, and launch enablement.
- Create repeatable templates for POV summaries, one-pagers, account research, partner enablement...