Justworks

Senior Partner Marketing Manager

New York, New York, United StatesFull timeManager$166,000 - $214,000 / yearPosted 23 days ago
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Who We Are At Justworks, you’ll enjoy a welcoming and casual environment, great benefits, wellness program offerings, company retreats, and the ability to interact with and learn from leaders in the startup community. We work hard and care about our most prized asset - our people. We’re helping businesses get off the ground by enabling them to focus on running their business. We solve HR issues. We’re data-driven and never stop iterating. If you’d like to work in a supportive, entrepreneurial environment, are interested in building something meaningful and having fun while doing it, we’d love to hear from you. We're united by shared goals and shared motivations at Justworks. These are best summed up in our company values, which are reflected in our product and in our team. Our Values If this sounds like you, you’ll fit right in.Who You Are You are a strategic builder and executor who excels at translating business strategy into scalable, integrated marketing programs. You have a proven track record of developing and launching channel partner programs that drive mutual growth and meaningful business impact. You are analytically minded, creative, and comfortable operating at the intersection of strategy, execution, and systems design. As the channel partner marketing function grows, there will be opportunity for you to manage and develop team members. In this role, you will work closely with the Partner Marketing Director to help shape and execute the channel partner strategy. You'll partner with the Director on developing the channel playbook—defining business opportunity, audience segmentation, value propositions, and operating model—then own the development and execution of integrated marketing plans by audience (brokers, accountants, business services). You'll orchestrate across field marketing, demand generation, brand, marketing ops, and partner experience teams to ensure channel marketing programs are cohesive, compliant, and effective. You'll also identify and build the processes and systems that enable scalable execution—from auditing and optimizing communication channels to designing workflows with marketing ops and lifecycle comms. You thrive on building scalable systems and repeatable processes. You're comfortable working with ambiguity and bringing clarity through data-driven insights and strategic thinking. You see gaps in how work gets done and take initiative to improve processes. You communicate complex partnership dynamics in clear, simple terms, and you're equally at home discussing channel strategy with executives or optimizing a campaign workflow with marketing ops. Your Success Profile What You Will Work On Channel Partner Playbook Strategy: Work closely with the Partner Marketing Director on developing and refining the channel partner playbook. Help shape decisions around business opportunity, audience segmentation, value propositions, and operating model. Ensure the strategy is sound, audience-specific insights are incorp...