Mid-Senior PPC Specialist
This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.
Our client is a B2B performance marketing consultancy that partners with organizations to accelerate growth through data-driven paid media strategies. They specialize in managing campaigns across LinkedIn Ads, Google Ads, Meta Ads, and other performance marketing channels, helping clients generate qualified meetings, sales pipeline, and measurable revenue. As the consultancy continues to expand, they are seeking a PPC Specialist to support campaign execution, optimization, client communication, and performance reporting across multiple B2B accounts.
ROLE OVERVIEW
The PPC Specialist will be responsible for executing, optimizing, and reporting on paid media campaigns across multiple B2B client accounts. The PPC Specialist will manage campaign pacing, budgets, bidding strategies, performance reporting, creative coordination, and client communication while collaborating closely with internal teams to maximize campaign performance. This role is ideal for someone who enjoys hands-on campaign management, data analysis, client-facing responsibilities, and growing into ownership of multiple strategic accounts.
LOCATION
Fully Remote | 9:00 AM – 5:00 PM EST
KEY RESPONSIBILITIES
PAID MEDIA CAMPAIGN MANAGEMENT
- Manage and optimize paid media campaigns across LinkedIn Ads, Google Ads, and Meta Ads.
- Monitor campaign pacing, budgets, bids, performance, and delivery.
- Launch new campaigns based on client strategy and business objectives.
- Analyze campaign performance and implement optimization strategies.
- Pause, optimize, or scale campaigns based on performance data.
- Support paid media efforts across Bing Ads when needed.
PERFORMANCE REPORTING & ANALYTICS
- Update client reporting dashboards o...